Understanding that not all Telemarketers are the same is the first step to a successful lead generation campaign. Hiring the wrong B2B Telemarketing Company is likely to reduce productivity, is costly, […]
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Why Sales People are Not Usually good B2B Telemarketers Many companies think: “Why not have the sales team do our cold calling?” All too often a business thinks that cold […]
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The use of B2B Surveys can generate Qualified and Sales Intelligence for your company. B2C (Business to Customer) surveys allow a company to make critical business decisions based on surveyed […]
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The simple truth is that people buy from people, yet the world we live is has become so complicated that it is not as easy as looking in the yellow […]
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In this digital age, businesses have become more and more impersonal where it can sometimes take hours or even days to get a real person on the phone. Understanding how […]
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Cold calling, telemarketing, business cards, brochures, postcards, vinyl banners — For decades, Brick and mortar B2B businesses have used these traditional marketing tools to sell their goods to their customers. […]
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Have you wondered why your sales team is underperforming? The reason could be that your strategy for reaching out to potential customers is broken. Most problems start at the beginning […]
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Back in the day, Business-to-Business telemarketing was an office-based version of the door-to-door salesperson, where phone operators would work their way through the telephone directory with little strategy. Callers had […]
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More recently many companies are realizing that telemarketing for event promotions is highly effective, and have been utilizing this old cold calling technique to personalize and bring in more attendees […]
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“How to Make Lead Generation More Effective for Your Business” – an interview with B2B Lead Generation expert, Brian Parnell – CEO, Grindstone, Inc. This Brian Parnell interview is by […]
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